documentary

Social content

Brand Storytelling

Beef Sticks For Backpacks

An inspiring look at the people, partnerships, and purpose behind Beef Sticks for Backpacks and their mission to help ensure no child goes hungry.

Project Snapshot

Client

Beef Sticks for Backpacks

Category

Media Brand

Role

Strategy, Production, Social

Focus

Agriculture storytelling

The Idea

From Ranch to Backpack.

Over two days in the heart of Colorado, we had the privilege of capturing the incredible mission of Beef Sticks for Backpacks—a nonprofit working to fight childhood hunger one beef stick at a time.


This organization partners with ranchers and producers to turn high-quality beef into shelf-stable, protein-rich snacks for underprivileged kids. Every weekend, thousands of children across Colorado head home with backpacks full of food—and thanks to Beef Sticks for Backpacks, that includes a critical source of protein they might not otherwise have.


From the ranch to the processing plant to the packing line, this video tells the story of a community coming together to feed the future.


Learn more or get involved at: https://www.beefsticks.org/

The full story, then the moments built for social.

Watch the work